Panache, recognized as one of Park City’s premier shopping destinations — located in the heart of Historic Main Street next to Atticus — perfectly melds luxury with a stylish, casual elegance that speaks to both mountain and urban living. Founded in Sun
Valley, Idaho more than 30 years ago by proprietor Kathy Crosson, Panache Park City achieves its beautiful aesthetic with a balance of internationally renowned luxury and emerging contemporary and lifestyle labels.
There is something for everyone at Panache. Crosson notes, “It’s not uncommon to see multiple generations shopping together; grandmother, mother, and granddaughter, all finding something to suit their individual tastes.”
As Park City’s exclusive shop for Herno, shoppers can browse a gorgeous collection of Herno’s highly coveted down jackets and vests. Warm and cozy down from Duvetica, ADD Down, and Closed can also be found in Panache’s intimate shop. Known for their sumptuously soft cashmere from Hania, Fabiana Filippi, Inhabit, Nili Lotan, Casmari, and Autumn Cashmere, Crosson favors a chunky cashmere sweater paired with premium denim from Mother, Current / Elliot, and AMO Denim, and Italian boots from Alberto Fermani or all-weather styles from Aquatalia. Add a scarf, a cashmere hat, and coveted and collectible jewelry from Kary Kjesbo Designs, and one is set to go anywhere in the quintessential Park City uniform.
Also not to be missed are sportswear collections from Helmut Lang, Theory, Diane von Furstenberg, L’Agence, Ulla Johnson, Rebecca Taylor, Veronica Beard, Broschu Walker, Frank & Eileen, Milly, and more.
Crosson opened the Park City location four years ago, after becoming enamored with the town while traveling with her ski-racing daughter, and thought it would be a perfect fit for the Panache brand. Along with a welcoming environment and friendly staﬀ, Panache maintains a tradition of giving back to the community, exemplified by Panache’s “give back” nights where a percentage of that night’s purchases are given to a local charity. Because Panache’s best customers are returning locals and second homeowners, giving back has been a big part of their success over many years.
Be sure to make Panache a destination during your time in Park City and Sun Valley. Once discovered, Panache will become an always reliable resource for your own well-curated closet.