For many, Park City has long been considered a small utopian society. Jeff Jensen, Park City native, founder and CEO of Utopian Luxury Vacation Homes, is helping vacationers from all over the globe experience our mountain paradise. Born in Salt Lake, Jensen spent most of his childhood weekends in Park City. It was during these weekend excursions that his love for the outdoors grew. He spent his days fishing and hunting during the summer months. In the winter you would find him ski racing under the direction of Bob Marsh. As his love of adventure grew, so did his entrepreneurial spirit. At the age of 15, Jensen started a landscaping company. He then transitioned into capital markets taking private companies public while having time to obtain his pilot’s license.

In May 2010, Jensen started Utopian Luxury Vacation Homes. Th e company strives to locate and provide premier luxury vacation rentals. Whether you’re looking for a ski-in ski-out villa, beachfront property, a golf retreat or an urban destination, Utopian is committed to bringing exceptional selection and unparalleled service. Th e company boasts over 90 luxury residence in Park City, representing both the guest and the homeowner. For the homeowner this means maximizing their return on investment and caring for the property they own and love. Utopian offers customized rental projections, guest screening, and flexible owner use. For the guest, a complimentary personal concierge books and coordinates all activities during the stay. This includes transportation, lift tickets, childcare and grocery delivery. All of this is designed to allow the homeowner to rest easy and the guest to enjoy their vacation worry free.

This focus on enjoyment and caring is a direct reflection of Jensen’s own life. He splits his time between Maui and Park City, with his wife and two daughters—Hailey, six and Josie, three. Whether it’s an exercise class at 5 a.m. or relaxing in a hot tub, he knows the importance of time well spent and quality of life. On a fresh powder day, you will find him in the land of giants (Deer Valley) or on a splendid summer day, enjoying a cabin in the Uintas. Utopian shares the same vision for you.

Jensen loves “the small town component of Park City. Its great restaurants, music events and proximity to the best activities on the planet.” With Utopian Luxury Vacation Homes, Jensen and his entire team hope to share this love of life and unique spirit, while delivering a world class experience, to visitors from around the world.

By Deanna Rhodes